Seth Godin: Don’t find customers for your product… (Marketing Quotes)

This marketing quote from Seth Godin is great because it reveals the common mistake that many marketers make…

“Don’t find customers for your product. Find products for your customers.” – Seth Godin

Copy and Paste Version

“Don’t find customers for your product. Find products for your customers.”
Seth Godin

What Are You Going to Do About This?

After thinking about the above quote for a while, really ask yourself these five questions:

– Who are the customers I am focusing on?
– What do they need?
– What do they want?
– What solutions are they looking for?
– How can I provide them with any (or all) of these things?

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