The Secret to Using the Reticular Activating System to Capture Your Prospect’s Attention (VIDEO)

Previous Videos in This Series on Attention

If you haven’t seen my other eight videos in this series, then you can check them out here:

1. Make Sure Your Prospect Receives “Return on Attention” If You Want Them to KEEP Paying Attention (VIDEO)
2. What We Must Pay Attention to in Order to Get a Prospect’s Attention (VIDEO)
3. The Spoiler-Free, Attention-Getting Lessons We Can Learn from Avengers: Endgame (VIDEO)
4. Attention-Getting Lessons from ‘The Voice’ TV Show (VIDEO)
5. Without Attention, There Is No Marketing (VIDEO)
6. The 3 Primary Ways to Get Attention (VIDEO)
7. The Attention-Getting Secret That Marketers Can Learn from HGTV (VIDEO)

Now, let’s get to today’s post…

The Brain’s Reticular Activating System: Your Friend or Foe

You might not realize this but your brain is equipped with something that’s called the Reticular Activating System.

It’s the part of your brain that determines what you notice or pay attention to.

And that’s why content marketers and direct response marketers should learn the secrets of tapping into it.

If you figure out how to harness its power, it will be your friend and your copy and content will be welcomed in.

If you don’t figure out how to harness its power, it will be your foe and your copy and content will be turned away every time.

Watch my latest video to discover how you can use the reticular activating system to capture your prospects’ attention…

The Secret to Using the Reticular Activating System to Capture Your Prospect’s Attention (VIDEO)